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6 Steps to Preventing Inventor’s Block

We have all heard of writer’s block, but inventors can experience the same thing while developing a new product. Recently, most people have been working from home either full-time or hybrid, but trying to stay creative while working from home can be difficult....

We Are Heading Back to The National Hardware Show!

After almost a year and a half, Enhance will finally be returning the Hardware show in Las Vegas this October! Trade shows are crucial for licensing as you develop face-to-face connections with potential licensees. Being able to show products to manufacturers in...

It’s All About That Color Psychology

Ever wonder why someone decided to make their packaging different shades of purple and red? Or why they choose orange for their product?  Well, they did it for a very specific reason. That reason was made based on Color Psychology. What is Color Psychology? Color...

Just How Important Is Product Placement In Stores?

Being mindful about where you stock and place your products in a store can be the difference between selling only a few units and selling a couple hundred. The competition is tough out there and a strong understanding of in-store product placement is important. What...

9 Keys to Developing a Successful Board Game on Kickstarter

What wonderful times we live in where board games are bigger and better than ever. They have evolved into their own culture—a lifestyle—a universe of limitless gateways to explore and challenge your mettle whilst battling sorcerers, the undead, taking over planets, or...